by Henry Schein One | Jun 15, 2021 | Uncategorized
Consider how much effort and resources you expend attracting new patients versus keeping your current patients coming back for regular dental checkups. Sales and marketing experts across industries hold that acquiring new customers costs five times more than retaining...
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by Henry Schein One | Jun 15, 2021 | Uncategorized
When practices improve patient communication, patient satisfaction will improve, leading to a better reputation and new patients. There is no doubt that patient-centered communication can be a driving force behind revenue increases and business growth for today’s...
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by Henry Schein One | Jun 8, 2021 | Uncategorized
Profiles are a marketing tactic that help practices understand why patients make decisions, how to reach those patients and how to persuade them to act. By using some general patient profiles, dentists can stop asking vague questions like, “How do I get new patients?”...
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by Henry Schein One | May 25, 2021 | Uncategorized
Understanding your audience is one of the strongest ways to grow business. Using profiles of the Millennial generation can help you figure out how young adult customers make decisions, how to reach those customers and how to persuade them to act. By using some general...
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by Henry Schein One | May 25, 2021 | Uncategorized
We’ve all been there: the patient at checkout who can’t make up their mind about when to schedule their next appointment. They’re digging in their bag for their work calendar, texting their partner, checking their kid’s calendar. And in the meantime, the...
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by Henry Schein One | May 18, 2021 | Uncategorized
The truth is, you’ll always have some patient no-shows. But you can take steps to reduce your no-show rate and prevent lost revenue. A critical first step in decreasing missed appointments is knowing your no-show rate. Once you have calculated your no-show rate, you...
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by Henry Schein One | May 18, 2021 | Uncategorized
Attracting and converting new patients online is essential to sustaining and growing your practice. This is why you need to employ all the latest digital marketing techniques and tools to help you get found. These techniques can also help you retain your existing...
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by Henry Schein One | May 11, 2021 | Uncategorized
Unfortunately, every business will experience negative reviews, no matter how hard they focus on delivering quality service. Mishaps and miscommunications happen. And online users won’t hesitate to share their opinions online. What should your practice do about...
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by Henry Schein One | Apr 27, 2021 | Uncategorized
Treating children doesn’t have to be as scary as going to the dentist. Here are five tips to help both you and your pediatric patients eliminate the stress from a visit. Pediatric visits can be as scary for the dentist as they are for the children. But they...
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by Henry Schein One | Apr 27, 2021 | Uncategorized
By identifying how to meet the needs of many different customers, you can answer the questions that they have before they ever even set foot through your door. You want to assure your potential customers that you can satisfy their needs. That’s why it’s important to...
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