Search engines are today’s most important source of information. Especially when searching for a local practice.
Admit it, you yourself usually do not look past the first page of Google when performing a search. To achieve that coveted top position result is from a combination of strategies called Search Engine Optimization (SEO). That brings us to the big question:
How long does it take to get to that first page?
Dentists call us with this question every day – and it makes sense. You want your business to grow. SEO requires a financial investment, and you want results for your money.
Some companies promise first page results in a short period of time. But we want to make one thing abundantly clear:
No company can guarantee quick first-page results with SEO.
Any company that does is not being honest. They might be using unethical techniques (called “black hat” SEO) to get those quick results. While those techniques may reward you with what looks like short term success, it will only get your practice penalized by search engines.
Not offering guarantees makes some digital marketing agencies uncomfortable. Make no mistake, SEO is not a set-it-and-forget-it addition to your website. It’s more like a retirement account (don’t worry – it doesn’t take decades). It accrues interest over time and snowballs with regular deposits.
Examples of those regular deposits include:
- Keyword research
- High-quality content updated regularly
- A professional website designed by certified experts
You can usually expect to see results 4 to 6 months after starting an SEO program. Results grow regularly from there over time.
Don’t purchase a few months of SEO and then quit because you don’t see instant results. You’re better off not spending that money at all. But if you’re willing to make the investment and be patient, SEO has one of the best digital marketing ROIs out there.
Want to learn more about SEO? Click Here or call 833.568.7792 to see how Officite can enhance your SEO efforts and entire online presence.